How To Set Pricing Rules For Your Products

Modified on Wed, 09 Nov 2022 at 10:11 AM

In this article, we will go through the process of setting up pricing rules for your products. This will allow you to have flexible markup automatically applied for your products when you import them to your store using our Push To Store feature.

1. How to set pricing rules ( Not advanced)


In order to set pricing rules for your product, Go to the Sell The Trend dashboard and click on the username and then go to the settings tab.


Now go to the pricing rules tab to set up pricing rules for your product. There are two different types of pricing rules you can setup. You can either choose to markup cost by a Multiplier or use a Fixed markup. So let's discuss the multiplier method first.

In the example below, let's say the product cost is $10, and the multiplier is set to $3, the product cost would be $30 for the final product price because the multiplier is multiplying the total product cost by $3. Similarly for the final compare at price, if the multiplier is set to $6, So the final compare at price would be $60.


Now Sell The Trend will automatically set the pricing rules for your product when you enable the pricing rules option on the push-to-store page. 


Let's now discuss the fixed markup method. let's say the product cost is $20 and the fixed markup price is $3, the final product price would be $23. Since in the fixed markup pricing we are adding $3 to the product cost which is $20. Similarly for the final compare at price, if the fixed markup price is set to $6, the total product cost would be added by $6 which is $20 (product cost) + $6 =$26. The product cost for the final compare at price is $26.


2. How to set advanced pricing rules


The first thing you need to do is turn on Advanced Pricing Rules from within Settings > Pricing Rules tab.   

Next, we need to configure the pricing rules panel.  Note that pricing rules apply to each store independently.   So for example, if you have 2 stores connected to Sell The Trend, then you have the option of setting pricing rules differently for each store.  This is really useful for when you are running different stores with different currencies and want to apply different rules to each store.   

There are two different types of pricing rules you can set up.   You can choose to markup cost by a Multiplier or using a Fixed Markup.  Let's go through the Multiplier method first.

All you have to do is fill in the Multiplier markup you would like for each cost range. In this example, we are choosing to markup products that cost anywhere between $0 to $5 by 6X.  So for example, if a product costs us $1.99 from the supplier, then Sell The Trend would automatically mark up this item on your shop by 6 times and you would then be selling it for $11.94 ($1.99 X 6).   Also since we have the [x] Compare at price markup checked, then we also would mark up the compare at price by 12 times equaling $23.88 ($1.99 x 12).   

Following this, we would then move on to the next range in this example which is for products costing $5.01 to $16 and we choose to mark those up by 3X (times) and compare marking them by 6X (times) - and so on.

The second type of pricing rule is similar to the first, but with this method, we are setting a fixed cost markup.  This means instead of multiplying the cost with the markup amount we are instead adding to the cost a fixed dollar amount.

In this example, we are choosing to markup products that cost anywhere between $0 to $5 by $10.  So for example, if a product costs us $2.99 from the supplier, then Sell The Trend would automatically mark up this item on your shop by $10 and you would then be selling it for $12.99 ($2.99 + $10).   Also since we have the [x] Compare at price markup checked, then we also would markup the compare at price by $20 equaling $22.99 ($2.99 + $20).   

Following this, we would then move on to the next range in this example which is for products costing $5.01 to $16 and we choose to mark those up by $5 and compare at marking them up by $10 - and so on.

For both types of markups, you can keep adding as many rows for different ranges as you like.   So you can have 10 different markup ranges or even 20!  Your markup scheme can be as complex or simple as you like.

One thing to note is that we also have [x] assign cents checked, so all our product prices will automatically be changed to end in .99 to keep a nice uniform pricing across our entire shop.

And that's pretty much it.  With these Advanced Pricing Rules, you should be able to dial in the type of markup you would like for every store you have connected to Sell The Trend, further speeding up the process of listing new products.

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